suite 103

Url

www.mysuite103.com

Campaign

Local onsite SEO

Time Frame

30 days

Company Background

Suite 103 is a medical rejuvenation spa located in the greater Boston area in Salem NH. Suite 103 offers Botox solutions, facials, peels and makeup services.

Challenge

Suite 103 sits in an area that has a great deal of competition. Medical spas in the greater Boston area are in high abundance and the search engine space for many localized keywords is very congested. We were starting with a website that has had virtually no SEO or web marketing efforts previously conducted.

The site also had the following issues:

  • Low link popularity
  • Not enough service pages
  • Zero website rankings
  • No inbound marketing strategy

SEO Strategy

The goal right from the beginning was good optimized website content. Most of the service pages were greeted with a decent amount of content, roughly about 300-400 words which is a nice healthy amount of content to have on a service page or product page.

We conducted extensive keyword research, combined those keywords with localized variations specific to their geographical area, custom written meta data, optimized URL structures, XML sitemap creation, image optimization and good clean coding. The results speak for themselves.

Results

Before onsite SEO work

  • Zero rankings in first position
  • 1 keyword in top #3
  • 9 keywords on page #1

After onsite SEO

  • 23 keywords in position #1
  • 36 keywords in top #3
  • 49 keywords on page #1

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